Explore Puglia

Puglia, a region in the far southeast of Italy, is best known for the Salento peninsula's whitewashed cities, the clear waters of its Adriatic and Ionian coasts, and the fairty tale-esque dreamland that is the Valle d’Itria.

Stretching a little over 4 hours from north to south, Puglia offers everything you could want in an Italian vacation: cosmopolitan cities, fabulous beaches, charming villages, pristine nature, friendly locals, and delightful food.

Largely off the tourist map until the last 15 years, Puglia is now one of Italy's hottest destinations. Even so, with tourism a relatively new development, the region maintains a rustic and authentic charm, and it's easy to get away from the crowds and off the beaten path.